> ## Documentation Index
> Fetch the complete documentation index at: https://trakkr.mintlify.site/llms.txt
> Use this file to discover all available pages before exploring further.

# Plans & Pricing

> Choose the perfect plan for your AI brand tracking needs. From solo brand owners to agencies managing multiple clients.

Trakkr offers flexible pricing designed to grow with your needs. Start free, upgrade when ready, and only pay for what you use.

## Available Plans

<CardGroup cols={3}>
  <Card title="Free" icon="seedling">
    **\$0** per month

    Perfect for testing Trakkr with your brand
  </Card>

  <Card title="Growth" icon="rocket">
    **\$79** per month

    For brand owners ready to track and grow their AI performance
  </Card>

  <Card title="Scale" icon="building">
    **\$399** per month

    For agencies and teams looking to get serious about AI
  </Card>
</CardGroup>

<Tip>
  **Save with annual billing**: Growth at \$790/yr (save \$158) or Scale at \$3,990/yr (save \$798).
</Tip>

## Plan Comparison

| Feature                   |  Free |   Growth  |   Scale   |
| :------------------------ | :---: | :-------: | :-------: |
| Active brands included    |   1   |     1     |     10    |
| Prompts tracked per brand |   5   |     50    |     50    |
| Competitor intelligence   |   ✅   |     ✅     |     ✅     |
| AI Models Tracked         | Basic |  Advanced |  Advanced |
| Google AI Overviews       |   ❌   |     ✅     |     ✅     |
| Perplexity                |   ❌   |     ✅     |     ✅     |
| AI citation monitoring    |   ❌   |     ✅     |     ✅     |
| Sentiment tracking        |   ❌   |     ✅     |     ✅     |
| Trakkr tracking pixel     |   ❌   |     ✅     |     ✅     |
| LLM crawler tracking      |   ❌   |     ✅     |     ✅     |
| LLM referral analytics    |   ❌   |     ✅     |     ✅     |
| API Access                |   ❌   |     ❌     |     ✅     |
| Team access               |   ❌   |     ❌     | Unlimited |
| Additional brands         |   ❌   | \$39 each | \$39 each |

## AI Models

In order to offer a free tier, Trakkr uses what are known as *fast* or *basic* models. These basic models are cheaper and more efficient versions of the models used in interfaces like ChatGPT. Basic models are good in that they provide a proxy for how interfaces like ChatGPT will respond to user queries, but they can differ in their responses.

Paid plans (both Growth and Scale) come with access to the premium models that do actually power interfaces like ChatGPT. This means better tracking accuracy, and results that more closely align with what your customers see.

Paid plans also include support for [Google AI Overviews](https://developers.google.com/search/docs/appearance/ai-features) and [Perplexity](https://www.perplexity.ai/).

### Model Comparison

| AI Platform             | Free (Basic)         | Plans (Premium)      | Why It Matters                                                         |
| ----------------------- | -------------------- | -------------------- | ---------------------------------------------------------------------- |
| **OpenAI**              | GPT-4o Mini          | **GPT-4o**           | GPT-4o is used by over 100M people in ChatGPT.                         |
| **Anthropic**           | Claude 3 Haiku       | **Claude Sonnet 4**  | Claude Sonnet 4 powers the actual Claude.ai interface.                 |
| **Grok**                | Grok 3 Mini Beta     | **Grok 3**           | Grok 3 is the production model on X/Twitter.                           |
| **Deepseek**            | Deepseek Chat        | Deepseek Chat        | Same model.                                                            |
| **Meta AI**             | Llama 3 70B Instruct | Llama 3 70B Instruct | Same model.                                                            |
| **Google AI**           | Gemini 1.5 Flash     | **Gemini 2.5 Flash** | Gemini 2.5 Flash is the model behind Google's user-facing AI features. |
| **Google AI Overviews** | ❌ Not available      | ✅ Live Tracking      | Track your appearance in Google's AI search results.                   |
| **Perplexity**          | ❌ Not available      | ✅ Sonar              | Monitor your presence in AI-powered search.                            |

## Which Plan is Right for You?

### Free Plan

**Best for**: Brand owners who want to test AI tracking

* Monitor your brand's basic AI presence
* See how AI models respond to 5 key prompts
* Understand your visibility and presence scores

### Growth Plan

**Best for**: Serious brand owners and small businesses

* Full access to all tracking features
* Premium models to improve tracking accuracy
* Track 50 prompts for comprehensive coverage
* Perfect for monitoring a single brand with depth
* Add extra brands as needed at \$39/month each

### Scale Plan

**Best for**: Agencies, enterprises, and multi-brand businesses

* Start with 10 brands included (massive savings)
* Add unlimited team members for collaboration
* Same powerful features as Growth, built for scale

<Note>
  **Cost efficiency example**: Managing 5 brands? Growth would cost \$235 (\$79 + 4×\$39). Scale is just \$399/month and includes 10 brands plus team access!
</Note>

## Flexible Brand Management

### Adding active brands

* Add new brands anytime from your dashboard
* Additional brands bill on the same cycle as your main subscription
* Instant activation - start tracking immediately

### Removing active brands

* Historical data is preserved
* Reactivate later without losing history

## Smart Upgrade Path

<Steps>
  <Step title="Start with Growth">
    Try Growth if you're tracking 1-3 brands. It's perfect for getting started with full features.
  </Step>

  <Step title="Upgrade to Scale When Ready">
    Once you need 4+ brands or team collaboration, Scale becomes more cost-effective.
  </Step>

  <Step title="Add Brands as You Grow">
    Both plans let you add brands on-demand, so you're never locked into a decision.
  </Step>
</Steps>

## Frequently Asked Questions

<AccordionGroup>
  <Accordion title="Can I change plans anytime?">
    Yes! Upgrade, downgrade, or modify your plan at any time. Upgrades take effect immediately with pro-rated billing. Downgrades take effect at the next billing cycle.
  </Accordion>

  <Accordion title="What happens if I need more than 50 prompts?">
    The 50 prompt limit is a hard limit per brand. This is typically more than enough for comprehensive tracking. If you need different prompts, you can modify existing ones at any time.\
    \
    If you're looking for a much higher number, up to 1,000, please contact [mack@trakkr.ai](mailto:mack@trakkr.ai) to discuss enterprise options.
  </Accordion>

  <Accordion title="Do you offer trials or refunds?">
    The Free plan lets you test Trakkr risk-free. For paid plans, you can cancel anytime and retain access through your billing period.
  </Accordion>

  <Accordion title="How does team access work?">
    Scale plan includes unlimited team members. Invite colleagues as Admins (full access except billing) or Viewers (read-only). Perfect for agencies and collaborative teams.
  </Accordion>

  <Accordion title="Can I pause tracking without losing data?">
    Yes! You can deactivate brands to pause tracking without losing historical data. Reactivate anytime to resume tracking where you left off.
  </Accordion>
</AccordionGroup>

***

<Card title="Ready to upgrade?" icon="sparkles" href="https://trakkr.ai/account">
  Visit your account page to select the perfect plan for your needs
</Card>

<Card title="Learn about Teams" icon="users" href="/teams">
  Discover how Scale plan's team features enable seamless collaboration
</Card>